Fruit Juice Matters

Fruit Juice Matters is a non-branded and non-commercial initiative, informing healthcare professionals about surprising health benefits of 100% fruit juices by sharing the latest scientific insights.

Nutrition & bio-availability

What does the evidence say about the nutritional composition of 100% fruit juice, or the bioavailability of its nutrients and bioactives? In this se...

Consumption & Behaviour

Where does 100% fruit juice fit into a balanced diet and what are the benefits for people seeking to improve their fruit and vegetable consumption. ...

Technology & Regulatory

Did you know that the composition of 100% fruit juice is governed by strict regulations and standards? For example, sugar or preservatives are never...

From Grove to Glass - The Purity of 100% Orange Juice

In this video science presenter, Stefan Gates, explores the purity and nutritional benefits of 100% orange juice.

Fruit Juice Facts

Science and health information on 100% fruit juice

The role of vitamin C in supporting normal immune function

Vitamin C has a potential role as an anti-viral nutrient stems from its antioxidant activity and positive effects on immune cells.